Case Study 2:
Case Study Report Template.docx
This specific case study is about improving the sales of a consultancy firm by attracting more clients through its website. The project follows the define-measure-analyze-improve-control (DMAIC) phases, as prescribed by Lean Six Sigma. See the file below for the case study.
Quality Quandaries Improving Revenue by Attracting More Clients Online.pdf
Discussion Questions: Summarize the case study, in your own words, by answering the following questions. DO NOT use AI or any other prior or present student’s work.
Explain the purpose of each quality tool in the case study. Name each tool and then talk about why the tool was used.
What metrics were used to quantify the process?
What were the results/solutions that were implemented and why?
What challenges were faced by the project team? How did they resolve them?
How would you use one of the quality tools referenced in another industry or topic?
Attached you will find two files containing source information for this case study and a basic template for you to complete and submit your work.
Each case study involves current events related to quality improvement tools applied to processes. I will provide you with the topic and articles that can be found on the internet. This will be followed by discussion questions that I expect you to address in your paper.
You will have two weeks to work on this assignment. The deadline to submit your paper is shown in the syllabus.
Download the Case Study and the template and rename it [Student Name]_Case_Study_2.docx.
Review the related material provided and focus on how they relate to the discussion questions.
Use your own initiative to seek out other sources of information related to this issue to develop further information for your response.
Develop your paper on the template provided and respond to the discussion questions in essay format. Do not use cover sheets, table of contents, or any other pages not included in the template.
MINIMUM paper length is 3 full pages. (Note: reference list does not count for paper length) 1 inch margins. Arial 12 point font. Double Spaced. All sections included in the template addressed.
Submit your completed paper in MS Word format before the due date.
Grading: 15 Points possible
Format – 5 points (1/2 point each)
Met the minimum page requirement (3 pages of case analysis); All pages numbered; Double spaced; 1 in. margins on all sides; Uses Arial font; 12 pt. font; Includes all required sections; No extra spacing between paragraphs; No indentations. All text flush with left margin.; Student name single line in the header margin
Content – 10 points
1-4 points – Poor
5-6 points – Satisfactory
7-8 points – Good
9-10 points – Excellent